About
About Us
WorldAutoSteel, the automotive group of the World Steel Association, is comprised of 18 major global steel producers from around the world. Our mission is to advance and communicate steel’s unique ability to meet the automotive industry’s needs and challenges in a sustainable and environmentally responsible way.
The AHSS Application Guidelines is a flagship project of WorldAutoSteel and its membership. The new online database made available in 2021 marks the 7th edition of the Guidelines, which now will see continuous update via Blogs and new articles. The information available is the most comprehensive resource for the metallurgy, forming and joining of advanced steels in the world today. Meet the Guidelines team, below.
WorldAutoSteel operates in strict adherence with antitrust guidelines, a copy of which can be found on the World Steel Association website.
WorldAutoSteel Member Companies
The AHSS Application Guidelines are brought to you by 18 of the largest automotive steel suppliers in the world. Special thanks and recognition is given to our AHSS Guidelines Working Group, made up of our member company subject matter experts, who support the Guidelines with their world-class knowledge and input.
Meet the Guidelines Team
Menachem Kimchi
Technical Author/Editor
Guidelines Joining Topics University Ohio State
Bio
Menachem Kimchi, M.Sc., brings years of production floor and research knowledge to update the AHSS Application Guidelines with the latest best practices in joining AHSS. Menachem is Associate Professor-Practice, Materials Science and Engineering, at Ohio State University.
Daniel Schaeffler
Technical Author/Editor
Guidelines Metallurgy & Forming Topics
Bio
Daniel J. Schaeffler, Ph.D., is passionate about training the metal stamping community on sheet formability and how to make the best use out of their chosen sheet metal grades. Danny is responsible for the Metallurgy and Forming sections of these AHSS Applications Guidelines. Danny is President, Engineering Quality Solutions, Inc., and Chief Content Officer, 4M Partners, LLC
George Coates
Technical Director, WorldAutoSteel
Guidelines Technical Oversight
Bio
George Coates is an integral part of the AHSS Guidelines technical team. He is responsible for guidance, steel application input, and integrating steel member subject matter expertise.
Cees ten Broek
Director
WorldAutoSteel
Bio
Cees ten Broek provides direction, facilitates steel member participation, and oversees all facets of the WorldAutoSteel Consortium. He leads the Team to identify and implement planning for value-added research and development programs.
Dean Kanelos
(Nucor)
Chairman, WorldAutoSteel
Bio
Along with WorldAutoSteel’s director, the leadership team, for which Dean Kanelos is Chairman, plays an important role in overseeing the program contents and progress to ensure alignment with the objectives of the greater membership.
Akira Usami
(Nippon Steel)
Vice Chairman, WorldAutoSteel
Bio
Along with WorldAutoSteel’s director, the leadership team, vice-chaired by Akira Usami, plays an important role in overseeing the program contents and progress to ensure alignment with the objectives of the greater membership.
Enno Arenholz
(voestalpine)
Vice Chairman, WorldAutoSteel
Bio
Along with WorldAutoSteel’s director, the leadership team, for which Enno Arenholz is a Vice Chair, plays an important role in overseeing the program contents and progress to ensure alignment with the objectives of the greater membership.